The World of Internet Marketing

Targeted Mailing Lists

If you are going to get anywhere in the Internet Marketing arena you must build targeted mailing lists.

Without targeted mailing lists of subscribers you are just throwing darts into the wind.  The reason is that people only want to hear about subjects that they are interested in.  I’m sure that anyone can understand that.  You wouldn’t want to hear about Internet Marketing if you are a sports fanatic would you?

I talk to a lot of people in this profession and surprisingly people either think that they don’t want or don’t need targeted mailing lists.  They just want to drive traffic and make sales of their own product or as an affiliate.

This mentality about not wanting to build targeted mailing lists is flawed because the Internet is constantly changing everyday along with the methods of driving traffic.  It doesn’t matter if it is free or paid traffic, it is definitely changing.

Building targeted mailing lists is great for business stability.  No matter what changes happen on the Internet, you still have your targeted mailing lists to fall back on because it’s a true asset.

Les Brown said, “You don’t have to be great to get started but you have to get started to be great.”  If you want to be great at Internet Marketing you must get started and building huge targeted mailing lists is the best and most stable way to do it.

What do you think about building targeted mailing lists?  Leave me a comment and let me know.

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Monday, February 7th, 2011 Email Marketing

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