The World of Internet Marketing

What type of list is best

What type of list is best?

You will probably have heard that you need to be capturing the contact information of your potential customers but what type of list is best to build?

This is a common question and the answer in my opinion is a buyers list.  Don’t get me wrong.  You can and should build a prospect list; just don’t expect it to out perform your buyers list.

No matter what niche you decide to go into, you will always have about a fifteen times better chance at making more money with your buyers list than with your prospect list.  The reason is simple; the people on your buyers list have proven that they will take their credit cards out and spend money.

While I won’t be able to go into a long detailed method of how you can get a buyers list in this post, I will give you a brief outline.

The absolute easiest way that I have found to build a buyers list is to create a product.  Having your own product gives you a tremendous amount of leverage.  A lot of people think that having your own product is just to make more money but it can also serve as a conduit to a buyers list.

Once you have a product that you can sell, you then need to find someone with an email list that is compatible with the type of product that you’ve created.  Then you setup a joint venture (JV) with the person with the email list where they get 100% of the money from all of the sales and you get the buyers list.

You can find list owners all over the Internet.  You can just go to Google and search for top blogs within your niche and contact them through their contact form or do a whois search on who owns the domain name.

Another way to find list owners to JV with is to go on popular forums and get to know them.  In forums it is always a good idea to get to know the people on there with big lists first by thanking them for their contribution to the forum.  Don’t just spam them, get to know them and do something for them first before automatically asking them to mail for you.  It’s just common sense.

Probably the best thing that I can tell you when it comes to what list is best is that buyers are buyers and prospects are mostly browsing.  A buyers list of only 2,000 can easily outperform a prospect list of 10,000, just keep that in mind.


Monday, February 27th, 2012 Internet Marketing, List Building Comments Off
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