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The Key to Internet Marketing Success

The Key to Internet Marketing Success

If you’ve heard it once you’ve heard it a thousand times that the key to success in anything that you do is to be persistent.  But I’m going to tell you that the key to Internet Marketing (IM) success is diversification.

Don’t get me wrong, you need persistence in order to get things done that you need to do but the right kind of diversification is key.  The reason is because success for everyone is different.  To some people success means monetary gains of abundance.  For others it means freedom from a job and having the independence to call their own shots.

For me IM success is diversification because my eggs are in many different baskets all producing income that gives me many choices.  Having the ability do decide what I want and have to do each day with the knowledge that if any one stream of income goes down there are other still producing.

You can have great success following just one way of making money by becoming extremely good at one thing but it leaves you vulnerable.  If something happens to that one income stream and you don’t have a way to recover quickly then you could have a catastrophic collapse in your business.  That is a sure fire way of losing everything that you have worked so hard to build.

If you don’t feel comfortable learning many different skills in order to diversify, you need to learn the really important skill of outsourcing.  This is something that you will have to learn in any event because you cannot grow without it; one person can only do so much.  When your company begins to grow, there will be many more menial tasks that will need to get done and an outsourcer is one of your best options during the early stages.

In summary, a lot of people will have their opinions as to what is the key to Internet Marketing success is for them.  For me the safest road to travel to success is diversification.

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Monday, March 19th, 2012 Internet Marketing Comments Off
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