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solo ads

Never Pay For Solo Ads?

That’s right!  You should never pay for a solo email mailing.

The reason that I am saying this is because if you pay someone with a big email list for a solo mailing you just might lose all of your money without gaining anything in return.

Here’s why…

If you pay for a solo mailing to a list of 30,000 people and only 1,000 people actually open your email but only 150 people actually click on your link that takes them to whatever offer you have, you now only have 150 chances to make a sale or get an optin.  That’s not very good.

What you should be paying for are clicks and not the mailing.  Paying for the click just means that you have a standing agreement with the email list owner that he/she will deliver a certain amount of clicks and not just a mailing.

It is the clicks that can make you money, not the mailing.  Clicks mean traffic to your website.  People opening the emails won’t get you traffic; they must click on the link in order to see your offer so always keep that in mind.

I hope that this post has been of service to you if you were thinking of paying for a solo mailing to someone else’s email list.

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Monday, August 22nd, 2011 Email Marketing, Internet Marketing Comments Off
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