The World of Internet Marketing

How to Stop Theft of Your Product

If you have ever created your own digital product or had one created for you, someone stealing it has probably been a concern.  Some steal digital products for their own use but others steal them in order to give them away or even sell them as their own.

There are BlackHat forums online that are dedicated to doing things that are really shady, while teaching others to do the same.  Terrible I know, but there are avenues that you can take that will help you in the fight against piracy of your digital product.

If you find out that someone has stolen your product and is redistributing it, don’t waste your time trying to contact them directly.  I promise you that you will be ignored and will needlessly cause yourself a lot of aggravation.

The easiest way to resolve the issue is to contact the hosting provider of the website where your content is being distributed.  Why?  The reason being is that the Digital Millennium Copyright Act (DMCA) states that the hosting company can be held responsible for any copyright-infringement hosted on their servers.

Believe me, when you contact them and let them know that pirated content is being shared via their servers, they will shut that crap down so fast that your head will spin!  The hosting provider doesn’t want to be fined, sued or even shut down.

Below is a sample of a DMCA document that you can send to hosting providers.  All you have to do is edit the sections within the brackets.

Attn: [Name of Hosting Company]

Pursuant to 17 USC 512(c)(3)(A), this communication serves as a statement that:

I am [the exclusive rights holder | the duly authorized representative of the exclusive rights holder] for [title of copyrighted material being infringed upon, and, if possible, additional identifying information such as ISBNs, publication dates, etc — or, if the material is a web page, the URL];

These exclusive rights are being violated by material available upon your site at the following URL(s): [URLs of infringing material];

I have a good faith belief that the use of this material in such a fashion is not     authorized by the copyright holder, the copyright holder’s agent, or the law;

Under penalty of perjury in a United States court of law, I state that the information contained in this notification is accurate, and that I am authorized to act on the behalf    of the exclusive rights holder for the material in question;

I may be contacted by the following methods (include all): [physical address, telephone number, and email address];

I hereby request that you remove or disable access to this material as it appears on your service in as expedient a fashion as possible. Thank you.

Regards, [your full legal name]


Wednesday, June 1st, 2011 Coaching, Internet Marketing

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