Archive for May, 2011
I guess that the title of this post is a bit vague but if you are into online marketing, driving online traffic is a skill not to be ignored.
When most people begin their education online, they usually start with free traffic methods because most of the time they don’t have much money to spend. But what people don’t realize that their time is worth money, making the free traffic methods not so free after all. You will have to be consistent with putting out content and will need to be patient because the free traffic methods are slow.
Then you have the people that want speed, so they pay for traffic. This can get expensive if you don’t know what you are doing and you can lose your shirt if you aren’t careful. But if you can learn how to drive online traffic this way you can get critical information back very quickly and make a lot of money in a very short span of time.
What people don’t realize is that if you can master sending targeted traffic to specific places on the Internet, you can pretty much write your own ticket! People that I talk to worry about the wrong things when it comes to online marketing. They think knowing how to build a website is the most important thing but it isn’t.
First you need to know how to drive targeted traffic to a congruent lead capture page. Why a lead capture page? The absolute second most important thing is building a database of people interested in what you have. When you capture leads you are building a real business asset for the future.
So when you are considering what to start learning in the vast online marketing world, learn how to drive online traffic because that is a skill that is critical to your success…
A lot of people have been holding webinars lately. If you are on any number of email lists across many different niches, you have probably seen quite a few emails go out about the latest webinar.
Why are so many people transitioning from conference calls, seminars, etc to webinars? The answer is that it is more convenient for everyone, less expensive to put on and converts into a much higher volume of sales.
Now-a-days, if done properly a webinar can be built up as a great event that everyone wants to attend. Most webinar systems can only hold about 1,000 people at any given time. Therefore scarcity is built right into people’s minds without the organizers even having to create it.
People tend to buy higher ticket items and make faster decisions on webinars, making them the conversion environment of choice. It is not uncommon for webinars to easily make $50,000, $100,000 and more in only an hour or two…
Here are a few webinar tips that will help you put on a good one so that you can make more money.
- Put a countdown timer on your page. When people arrive at the webinar before it begins they know that they are at the right place and know when it is about to start.
- If at all possible, don’t perform live demonstrations if you are selling software. Almost nothing hurts conversions like software that crashes while live on a packed webinar.
- Answer questions live. People like to be able to interact with the webinar host(s). It goes a long way towards getting people to know like and trust you, which translates into higher conversions.
There you have it; three easy webinar tips that will go a long way towards helping you to make more money online with webinars.
One thing that everyone needs to have as an essential part of their website is an opt-in page or squeeze page as it is also called. It also helps to have a video on that page to increase opt-in rates as well. In this short post I’m going to tell you about a website that will give you a free video squeeze page in exchange for your email address.
There really aren’t any strings to get the free video squeeze page. You just opt in and confirm your email address. Then you will be shown how to create your page. It is that simple.
A lot of people are scared stiff and think that it is too hard to make a squeeze page, much less one with video on it. But trust me here, everything is done online and it couldn’t be easier than this. They designed this free video squeeze page generator so that you don’t have to be technically inclined in order to use it.
Like I said, this is going to be a short post because I want you to get started making your very own free video squeeze page. There is even a video on the page before you opt in. That way, you can see how easy it is even before you get started with the process.
Click on the link to check out this free video squeeze page creator.
If you are struggling with niche research, I am going to give you some places to go to make it a little easier.
First up you need to take a look at the trends to see what is hot right now. So to do that you need to check out Google Trends. When doing niche research it is definitely to your advantage to know what is trending right now.
Also, another good website to check out for what’s happening now is Yahoo Buzz. Between these first two websites you are well on your way to some good niche research.
When doing niche research it is always very important to make sure that there is a demand for what you are thinking about promoting. If there are Magazines on the topic it is a safe bet that the niche is a long-term profitable one.
Another place to go for niche research is to look at Amazon’s magazine section for ideas as well. You can’t go wrong with them because they spend mega millions on research so you don’t have too…
Be sure to use the niche research tools that I have laid out for you here so that you can zero in on the right profitable niche that interests you.
Today I have decided to reveal a list building secret. I thought long and hard about giving this away but as you probably know, most people don’t do anything with the knowledge that they obtain. They want to but for many different reasons they do nothing.
This list building secret involves paid traffic, but before you leave hear me out. Most of the gurus that use paid traffic tell you to build your email lists spending up to $1 per opt-in. Well I’m here to tell you that is hogwash! They will even tell you not to use Google anymore because they are too competitive. That is crap I say!
My list building secret is the Google Display Network, formerly known as the Google Content Network. I was turned on to this technique by a friend from the Warrior Forum who shall remain nameless.
His list building secret is so cool that it gets me 1 cent clicks and opt-ins. Now I know that you probably haven’t heard of getting opt-ins for so cheap but it is true. While I can’t reveal the entire process in this blog post, I will give you a quick overview.
What you do is create banner ads in every size that Google allows (currently 9 different sizes at the moment). You set them to run only on the Display Network. Since you are advertising on the Display Network, there is no quality score! (Ads and landing pages still must be approved by Google before the ads start running)
As long as you don’t try and promote anything too sketchy, like adult, gambling, etc you should be okay. Then load as close to 2,000 keywords per ad group as you can. Set your keyword bids to 1 cent (0.01) and really, that is it! Once approved by Google you will start seeing traffic for only one penny per click.
Now I know what you are probably thinking; Google won’t let you have penny clicks. Oh yes they will! On their Display Network they will but not on the Search Network. That is the difference.
The Display Network places banner ads on other people’s websites; not on Google. You are probably thinking that you shouldn’t load your ad groups with 2,000 keywords either. False! That many targeted keywords will get you on websites all over the world and Google won’t penalize you for it either.
So I hope you enjoyed this list building secret and I hope that you are one of those people who actually take action…
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